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Thursday, April 30, 2020

COVID-19 lockdown: NAFDAC gives guidance on donation, marketing breastmilk substitutes - NaijaAgroNet

The National Agency for Food and Drug Administration and Control (NAFDAC), has given guidance on donations and marketing of BreastMilk Substitutes (BMS) for infants, reports NaijaAgroNet.

NAFDAC in a public statement available to 
NaijaAgroNet, said this guidance has become imperative in pursuant to provisions of the NAFDAC Act, CAP N1 LFN 2004 and the Marketing (BreastMilk Substitutes) ACT CAP M.5 LFN 2004 and the BMS regulations, in keeping with the WHO International Code of Marketing of Breastmilk Substitutes (BMS).

Hence, NAFDAC is providing clarifications regarding donations of breastmilk substitutes (BMS) in the context of lockdown and financial barriers occasioned by the national response to the COVID-19 pandemic.

Companies that market foods for infants and young children (breastmilk substitutes), NAFDAC said, should not provide free products, samples or reduced-price foods for infants (below 6 months old) to families through health workers or health facilities, except as supplies distributed through government or officially sanctioned health programmes.
NaijaAgroNet gathered that the WHO International Code of Marketing of Breastmilk Substitutes (BMS) required that products distributed in such programmes should not display company brands.

“In this specific instance, the unbranded packaging is to focus on the need to support the response to the COVID-19 pandemic, where necessary in terms of infant and young child feeding, rather than use the pandemic as a platform for brand promotion,” NAFDAC official said.

Isaac Oyimah/Editor

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